Four Winds – Visual identity and brand refresh
THE DESIGN
We have worked on a rebrand for Four Winds – an arts organisation in Bermagui, Australia. Four Winds are renowned for ‘presenting and producing leading national and international musicians and experiences in a pristine natural environment – on the stunning Far South Coast of NSW.’ The work included a logo refresh and a comprehensive design style guide. The stave is used as a graphic or decorative element. The colour palette was chosen to reflect the Concert Hall’s environment. We have used the Scala type family – a modern, organic typeface – throughout the project.
"Mar Mar Co. worked on a rebrand for Four Winds, a fine music venue and festival in Australia. Our rebrand included a logo refresh and branding style guide. Despite the distance between us, Mar Mar Co. very quickly grasped the design brief and the feel Four Winds was looking for. The rebrand they created for us was elegant and sophisticated. It included instructions and ideas on how to implement it, so all of the organisation could understand the concept and how to use it."
Rachael Niemoeller, Audience Engagement Manager, Four Winds
Photography courtesy of Four Winds