Christopher Farr Cloth – Visual identity design

Having worked on the identity for the Christopher Farr brand, we were asked to incorporate his textile company, 'Cloth'. The ‘Cloth’ logo was kept in the same name style. It was designed to compliment the original brand identity. We created a mark inspired by a fabric loom in motion.

christopherfarrcloth.com

Photography: Yeshen Venema

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